Marvin Brooks PPC | PPC Consultant & Google Ads Specialist in London

Balancing Success: Precision Google Ads for Your Accounting Firm

Accounting Firm Google Ads Advertising

Elevate your accounting firm with our specialized Google Ads strategies designed to attract and convert your ideal clients. We focus on creating customized, data-driven ad campaigns that highlight your financial expertise and services, ensuring you reach businesses and individuals actively seeking accounting support. With our approach, we optimize your ads for maximum visibility and engagement, helping you grow your client base and enhance your firm’s reputation. Partner with us to turn insights into increased revenue and let your firm achieve its financial best.

Accounting Firm Google Ads

Google Ads Service

We help you to choose the right campaigns to elevate your businesses in a cost-efficient way while gaining returns.

Search Campaign

Show your ads on Google's search results page when people search for related keywords. This helps you reach potential customers who are actively looking for what you offer.

Remarketing Campaign

Target people who have visited your website before. By showing them ads as they browse other websites, you can remind them of your brand and encourage them to return to your site.

Display Campaign

Display your banner ads on a wide range of websites and apps that are part of Google's Display Network. This helps you reach a broader audience, including people who may not have been actively searching for your products or services.

Demad Gen Campaign

Launch Demand Gen campaigns to show vibrant, multi-format ads across YouTube, Discover, and Gmail, reaching advertisers on Google's prime platforms.

Shopping Campaign

Leverage Shopping campaigns to efficiently market your products, providing detailed insights to users before they click. Utilize specialized reporting tools to track your product's performance continuously.

Video Campaign

Show your video to captivate viewers with compelling video content, boosting your brand’s presence and encouraging interactions on Google’s video channels. Use comprehensive analytics to assess results and refine your approach.

Ignite Your PPC Results

Although technical know-how is essential for success with Google Ads. It is more important to keep your audience in mind at all times, your user journeys, and your goals as a business.

SEARCH CAMPAIGNS

Show your ads on Google's search results page when people search for related keywords. This helps you reach potential customers who are actively looking for what you offer.

DISPLAY CAMPAIGNS

Display your banner ads on a wide range of websites and apps that are part of Google's Display Network. This helps you reach a broader audience, including people who may not have been actively searching for your products or services.

CONVERSION TRACKING

Properly set up conversion tracking to measure your ad campaigns effectively by tracking code placement issues and maximize ROI

AUCTION INSIGHTS

Show how often their ads appear at the top of the search results, how frequently they win auctions, and how their impression share stacks up against others.

SPLIT TESTING ADS

Compare two versions of an ad or landing page to see which one performs better. By randomly showing each version to different groups of users, marketers can see which variation drives more clicks and conversions

CONVERSION RATE OPTIMIZATION

Maximize every dollar of your ad spend by finding that sweet spot that convinces the maximum percentage of your prospects to take action.

ADVANCED ACCOUNT AUDITS

Examine ad account structure, targeting settings, keyword selection, ad copy, bidding strategies, conversion tracking, and overall campaign performance with a detailed analysis of the campaign data and key KPIs.

DATA ANALYSIS & INSIGHTS

Set up Google Analytics, which will allow you to measure your website's key metrics, such as traffic, conversion rates, and revenue. By setting up goals and eCommerce conversions, we can determine the success of your website and track your advertising ROI.

MONTHLY PPC MANAGEMENT & REPORTING

A hassle-free, all-inclusive approach to PPC management that simplifies the process for you while delivering impactful results. With my ongoing support, you can rest assured that your PPC campaigns are in good hands.

ppc management

Grow Your PPC Strategy

I focus on your customers and their journey to make your digital marketing effective. We use data to track what’s working and what needs improvement. This way, we can create a strategy that drives results and maximizes your return on investment.

Strategy & Implementation

I won’t try to sell you anything you don’t need. However, it’s important to cover specific marketing topics effectively for business success. Whether you need help with your existing digital marketing plan or want to create a new one, I can assist you in implementing a strategy that aligns with your goals and supports your growth.

ppc management

Our marketing tech stack

We utilize the most popular marketing tools to enhance your campaign’s performance.

hotjar
google analytics
google tag manager
google data studio

Why Choose Us?

We offer a range of PPC services tailored to the needs of small businesses. Whether you’re just starting out or looking to scale your marketing efforts, we have the expertise to help you succeed. Our services include:

ACCOUNT & DATA ACCESS

Take complete ownership of your ad accounts and data with our full access service. You have the power to control and monitor your campaigns anytime, anywhere.

NO CONTRACTS

We understand that businesses need flexibility, which is why we offer a no-contract service. You can pause or cancel your campaigns at any time without being tied down to a long-term contract.

CUSTOMIZED STRATEGIES

We take the time to understand your business and goals, and develop customized PPC strategies that will help you achieve them. Our data-driven approach ensures that your ads are targeting the right audience and generating the best ROI possible.

MONTHLY PERFORMANCE REPORTING

We keep you up-to-date with a simplified monthly report. It includes all the essential account KPIs and a summary of any changes we've made. You'll always know how your campaigns are performing.

Our 3 steps PPC Process

Research & Plan

We will conduct research to understand your business, target audience, and competition. Then create a detailed plan tailored to your business goal.

Build & Launch

We will start building the campaign, including creating ad copy, selecting keywords, and designing landing pages. 

Optimize & Refine

After launching the campaign, we will regularly monitor its performance and make adjustments as needed. The goal is to continually improve the campaign’s performance and ROI.

Book Your Discovery Call